Scale Chiropractic Into the Schools with Dr Staten Medsker Jr DC- Chiro Hustle Podcast 759
INTRODUCING Dr. Staton Medsker Jr., DC
Alternate Titles:
Scale Chiropractic to Millions with Posture Reset – Chiro Hustle Podcast 759
🧠 Background
Episode 759 of the Chiro Hustle Podcast features Dr. Staton Medsker Jr., a chiropractor with over 30 years of experience, who has performed more than 250,000 adjustments and worked with over 700 high-level musicians and athletes.
Despite chiropractic’s power, Dr. Medsker highlights a hard truth: the profession has remained largely stagnant in growth and utilization over the past three decades. With only about 10% of the population utilizing chiropractic care, he proposes a bold shift—scaling impact through unification and simple, reproducible systems.
🔥 Highlights
- Chiropractic growth has stagnated despite decades of effort
- Only ~10% of the population utilizes chiropractic care
- Three core structural issues affecting nearly everyone:
- Tech neck (upper cross syndrome)
- Posterior pelvic tilt (“flat butt syndrome”)
- Functional short leg syndrome (affecting ~97%)
- The Posture Reset Program: a 3-minute, scalable system
- Integration into schools, gyms, clinics, and businesses
- “Posture Police” concept to create engagement and awareness
- Vision to heal 5 million people through unified care systems
- Powerful real-world story: restoring function instantly in a paralyzed patient
From Our Sponsors and Partners
JAMES CHESTER (HOST): You made it to Chiro Hustle! Sit back and learn from the greatest influencers in the profession on the world’s number-one chiropractic podcast. Before we dive into this powerful episode, please remember to subscribe to our channels and give us a 5-star rating on iTunes to continue hustling.
This episode is brought to you by…
Peach State Payments – Ethical Processing. More Profit, Less Stress
ChiroHD – More than an EHR; Practice Management, Simplified
The Chiro Speaking Company – Attract, Educate & Convert
ChiroSpring – cloud-based, user-friendly software with all the essential features chiropractors need
OmniWave – Redefining Comfort in Acoustic Wave Technology
Redmond RealSalt – creates simple, clean, and real products that elevate the human experience—body, heart, mind, and spirit.The Chiro Hustle Podcast is sponsored by Redmond RealSalt , Peach State Payments, Chiro Health USA, ChiroScript AI, Chiro Moguls, Pure Chiro Notes, Titronics, Sherman College of Chiropractic, Life Chiropractic College West, and the IFCO.
Do you want to support The Sacred Trust and uphold a Subluxation model without the grind of launching a new project? Visit our Patreon, choose the tier best suited for you. That way we can continue keeping “The Big Idea” strong, supporting speech, medical, and family health freedoms.
Now let’s hustle!
📖 Summary
Dr. Medsker challenges the chiropractic profession to confront a reality it often avoids—good intentions haven’t translated into widespread impact. While individual chiropractors may succeed, the profession as a whole has not expanded its reach or utilization significantly.
His solution is not more adjustment volume—it’s systematization and collaboration.
By identifying three universal structural issues and implementing a simple daily correction system (stretch, exercise, traction), Dr. Medsker believes chiropractors can:
- Extend care beyond the office
- Reach exponentially more people
- Position themselves as leaders in structural health
The key shift:
➡️ From treating patients repeatedly
➡️ To leading communities structurally
🔍 Diving In (Core Philosophy & Strategy)
This episode is really about one thing:
👉 Leverage vs. labor
Dr. Medsker makes a compelling argument:
- You can adjust 300 patients/week…
- Or influence thousands through systems, education, and partnerships
The Posture Reset Program becomes the vehicle for:
- Standardization across professions
- Entry point into communities
- Daily engagement without constant office visits
He also addresses a sensitive but real issue:
- Chiropractic fragmentation
- Ego-driven silos
- Lack of unified messaging
His answer is blunt:
If chiropractic doesn’t unify and scale, it risks being outpaced and marginalized.
This is a call to:
- Lead
- Collaborate
- Simplify
- Multiply impact
⚡ Action Steps
- Master Your Craft
- Deliver a “wow” adjustment experience every time
- Own Structural Rehab
- Don’t just correct—stabilize and educate
- Implement Simple Systems
- Introduce repeatable home protocols
- Think Beyond the Office
- Schools, gyms, businesses = massive reach
- Unify Locally
- Build relationships with PTs, trainers, massage therapists
- Scale Through Education
- Become the authority in posture + structure in your community
- Shift Your Model
- From high-frequency visits → high-impact reach
HASHTAGS
#chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology #chiropracticlifestyle #chiropracticforlife #chiropracticajustment #chiropracticforkids #chiropractictreatment #chiropracticforeveryone #chiropracticfirst #chiropracticseminar #chiropracticstudent
chiropractic podcast, posture correction, tech neck, chiropractic philosophy, subluxation, spinal health, posture reset program, chiropractic business growth, chiropractor marketing, wellness care, structural correction, chiropractic future, health freedom, nervous system health