INTRODUCING JUSTIN LAM

In this eye-opening episode of the Chiro Hustle Podcast, host James Chester sits down with Justin Lam, the founder of Cool Blue VA, to unpack how Virtual Assistants are becoming game-changers for chiropractic offices across the country. With a rich background in healthcare operations and a passion for solving real-world inefficiencies, Justin shares how VAs can free up time, reduce burnout, and streamline the business side of running a practice.

This conversation isn’t just about outsourcing tasks. It’s about reclaiming your freedom. Whether it’s missed calls, overloaded admin work, or losing precious time with your family, Justin offers real, tactical solutions that any chiropractor can use to take back control.

HIGHLIGHTS

• Justin shares his personal story of becoming a chiropractic believer after a back injury left him bedridden in Cabo San Lucas.
• The mission behind Cool Blue VA: help chiropractors reclaim 32 hours a week so they can focus on adjusting, not admin.
• Most requested tasks for VAs: phone answering, insurance verification, charting/scribing, and customer service.
• The shocking stat: One client was missing 50% of incoming calls before working with Cool Blue VA.
• VAs from the Philippines are not only highly trained and HIPAA-certified, but their lives are transformed through meaningful work.
• The two-week free trial: 80 hours of complimentary VA service to ensure the right fit.
• Why small practices and single practitioners benefit most from VA support.

ABOUT

Justin Lam, ABAAHP, FMNM is a board-certified Anti-aging Health Practitioner and international best-selling author. He is the operations force behind Cool Blue VA and a passionate advocate for helping healthcare providers maximize their time and profitability through virtual staffing solutions.

From Our Sponsors and Partners

JAMES CHESTER (HOST):  You made it to Chiro Hustle! Sit back and learn from the greatest influencers in the profession on the world’s number-one chiropractic podcast. Before we dive into this powerful episode, please remember to subscribe to our channels and give us a 5-star rating on iTunes to continue hustling.

This episode is brought to you by…

Peach State Payments – Ethical Processing. More Profit, Less Stress
ChiroHD – More than an EHR; Practice Management, Simplified
R3COVR – New Revenue. No Compromise
The Chiro Speaking Company – Attract, Educate & Convert
ChiroSpring – cloud-based, user-friendly software with all the essential features chiropractors need
OmniWave – Redefining Comfort in Acoustic Wave Technology

The Chiro Hustle Podcast is sponsored by DRX9000, Peach State Payments, Chiro Health USA, ChiroScript AI, Chiro Moguls, Pure Chiro Notes, Five Star Forge, Titronics, Sherman College of Chiropractic, Life Chiropractic College West, and the IFCO.

Do you want to support The Sacred Trust and uphold a Subluxation model without the grind of launching a new project? Visit our Patreon, choose the tier best suited for you. That way we can continue keeping “The Big Idea” strong, supporting speech, medical, and family health freedoms.

Now let’s hustle!

DIVING INTO THE CONVERSATION

Freeing Up the Chiropractor

Chiropractors today are juggling more than just patient care. They’re scheduling, billing, verifying insurance, and chasing paperwork. Justin addresses how VAs can take the weight off your shoulders, helping you go home on time, show up at your kid’s soccer game, and actually enjoy evenings without charting.

Solving the Staff Shortage Crisis

From no-shows at interviews to last-minute resignations, the struggle to find and keep quality staff is real. Justin shares how VAs offer reliability, strong work ethic, and affordability. In fact, some VAs have become the longest-standing members of a practice team, showing up consistently and excited to work.

Customized Solutions for Unique Practices

Not every practice is the same. Justin dives into how Cool Blue VA performs a detailed practice analysis to match the right VA to your unique needs. Whether you’re a cash-based clinic or insurance-heavy, there’s a tailored support model that scales with your growth.

Impact Beyond the Clinic

The benefits don’t stop with the DC. These roles are life-changing for VAs overseas, many of whom are nurses or healthcare professionals in the Philippines earning just $2/hour locally. Cool Blue VA offers them meaningful work and better pay, which in turn fosters a win-win culture.

FINAL TAKEAWAY

Running a successful chiropractic office doesn’t have to mean sacrificing your time, family, or sanity. With the right systems and support, you can get back to what you love: helping people heal.

HASHTAGS

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